Do I need WooCommerce to sell on WordPress?

Are you planning to commence your e-commerce journey with WordPress? Have you been pondering whether WooCommerce is a necessity for selling online through WordPress? Or maybe you’re considering the implications of selling on WordPress without the WooCommerce plugin? These questions often trouble budding entrepreneurs and established businesses alike when deciding to sell their products or services on the WordPress platform.

The issue, as reported by renowned technology hubs like TechRadar and ZDNet, is the seemingly complex process of building an online store on WordPress without employing plugins like WooCommerce. It’s a well-documented problem that many businesses often overlook the necessity of these plugins until they encounter various technical issues. However, surveys conducted across businesses in the USA have found that understanding the utility of these plugins, like WooCommerce, can greatly reduce technical issues in the future, leading to a smoother operation of the online store.

In this article, you will learn the essentials of selling on WordPress with and without WooCommerce. From initially setting up your online store to managing your product portfolio and handling online payments, this article covers it all. Furthermore, it will guide you through the various issues faced by businesses while running an online store on WordPress and different practical measures that can be adopted to mitigate them.

The last section of this article elucidates valuable insights from experienced digital entrepreneurs who have successfully used WordPress for e-commerce. Their experiences and practical tips will guide you towards making an informed decision about the need for WooCommerce in your online selling endeavor on WordPress. Stay tuned for a wealth of information designed to guide you in deepening your understanding of selling on WordPress.

Do I need WooCommerce to sell on WordPress?

Definitions: WordPress, WooCommerce, and Online Selling

Wordpress is a free, open-source website creation tool. It is often used to run blogs, business websites, and even online shops. Now, if you’re planning to sell products or services on your WordPress website, you might wonder if you need WooCommerce. WooCommerce is a free, versatile plugin designed to integrate eCommerce functionality right into your WordPress site. It’s not necessary to have WooCommerce to sell on WordPress, but it’s recommended. With WooCommerce, you get features like shopping carts, product pages, and payment gateways. Without this add-on, selling on WordPress could become more cumbersome and less effective.

Dispelling the Myth: Selling on WordPress Beyond WooCommerce

The Power of WordPress Without WooCommerce

WordPress is a potent content management system (CMS) that provides versatile functionality for different types of sites. Contrarily to popular belief, you do not exclusively need WooCommerce to sell on WordPress. Numerous alternatives to WooCommerce can cater to your eCommerce needs.

One such alternative is Easy Digital Downloads (EDD). Particularly designed for selling digital products, EDD is an easy-to-use WordPress eCommerce plugin. With its extensive set of features like discount codes, file access control, and activity tracking, it is a formidable contender to WooCommerce.

Then there’s Shopify, a stand-alone eCommerce platform that perfectly integrates with WordPress. Shopify Buy Button lets you easily blend products and a shopping cart into your WordPress site. It handles everything from security to payment processing, thereby relieving that burden from you.

Maximizing WordPress Potential Without Relying on WooCommerce

Your business can indeed flourish on WordPress without WooCommerce, given the versatile adaptations of the CMS. In the event that your site requires specific eCommerce functionality that WooCommerce doesn’t natively support, it’s worth considering alternatives.

  • Shopify Buy Button: If your primary focus is not eCommerce, but you want to sell a few products on your blog or website, the Shopify Buy Button is a fantastic option. It’s a simplistic solution that doesn’t need technical knowledge to integrate and is cheaper than running a full-scale Shopify store.
  • BigCommerce: BigCommerce is a feature-rich eCommerce platform that aims to minimize your workload. Mainly designed for large-scale businesses, it can handle different facets of a growing online store, such as secure checkout, payment gateway integration, SEO, and more.
  • Memberpress: If you sell online courses, eBooks, or have a subscription-based business model, Memberpress is a premium WordPress plugin designed just for you. It ensures only your members can access premium digital products.

In conclusion, although WooCommerce has taken a significant share of the WordPress eCommerce market, it’s not the only solution. With factors like the nature of your products, your technical expertise, and specific needs in mind, multiple other eCommerce plugins can serve your business better. As a business owner, it’s crucial to explore these options and choose what fits you best – WordPress has plenty of potentials, even without WooCommerce.

Challenging Traditional Approach: Alternative Pathways for WordPress Sales Without WooCommerce

Is WooCommerce Our Only Option for Ecommerce on WordPress?

Have we ever considered that WooCommerce might not be the only viable way to facilitate online sales on WordPress? While WooCommerce is widely recognised as a leading ecommerce plugin, numerous alternatives exist that can offer unique benefits, thereby disrupting the traditional approach and challenging our perceptions about WordPress ecommerce. Plugins such as Easy Digital Downloads, WP eCommerce, and Ecwid Shopping Cart, to name just a few, offer features that may align more closely with your specific business needs. Leveraging these options could potentially open avenues to increased user convenience, easier store management, and improved sales.

The Fundamental Issue with Traditional Approach

The crux of the quandary lies in our tendency to equate WordPress ecommerce with WooCommerce. This misconception stems from WooCommerce’s dominance in the market and its seamless integration with WordPress. However, this doesn’t negate the fact that different business frameworks will have diverse needs that may not necessarily align with the functionalities provided by WooCommerce. For instance, businesses that only sell digital goods might find Easy Digital Downloads a more suitable fit than WooCommerce, with its more relevant feature set. Similarly, Ecwid Shopping Cart offers a robust global selling feature, which makes it a good choice for businesses with a worldwide presence.

Alternative Ecommerce Pathways: Top Picks to Consider

Shedding light on the best practices in this domain, here are a few noteworthy alternatives to WooCommerce. As mentioned before, Easy Digital Downloads is a compelling choice for vendors of digital goods such as eBooks, digital art, or software, owing to its streamlined interface and features tailored for digital sales. Ecwid Shopping Cart is fantastic for businesses who operate under a multitude of platforms – such as on WordPress, social media, and other independent websites – and who require a unified storefront across all platforms. WP eCommerce, being one of the oldest WordPress ecommerce plugins, brings to the table a wealth of experience along with a suite of features to compete with WooCommerce. It may be worth your while to test these different plugins and see if one suits your business better than WooCommerce.

Debunking Assumptions: Unleashing Sales Power on WordPress Independent of WooCommerce

Breaking Down Assumptions

What if you were told that WooCommerce isn’t the_ONLY_ way to sell on WordPress? That’s right! Often considered as a synonym to online selling in WordPress, WooCommerce isn’t a one-way street. While it is one of the versatile and comprehensive eCommerce solutions in the market, WordPress platforms have much more to offer.

WooCommerce indeed accrues a vast part of the eCommerce market share on WordPress because of its extensive features and workout flexibility. Its functionality stretches from adding product pages, cart functionality, and check-out options to providing sophisticated eCommerce tools like shipping settings, tax controls, and customer accounts. However, the main drawback is its complexity. Setting up a WooCommerce store is a time-consuming process and may require professional developers’ help. Moreover, for people who wish to sell just a handful of products or services, installing WooCommerce can feel like taking a sledgehammer to crack a nut.

Alternative Paths on WordPress

Interestingly, WordPress, being a highly adaptive platform, accommodates several other lighter and more uncomplicated eCommerce plugins. Each of them has a different set of features that cater to distinct online selling needs. For instance, ‘Easy Digital Downloads’ is an incredibly user-friendly plugin specifically designed for selling digital goods. It provides complete customer management, discount codes, file access control, and many more necessary features.

‘Shopify Buy Button’ is another fantastic option if you wish to skip the hassle of managing an entire online shop. Unlike traditional eCommerce plugins, the Shopify Buy Button lets you embed your products or services onto your WordPress blog or website. Site visitors can click the button, and a checkout pops up. Isn’t it simple and straightforward?

‘Shopify eCommerce Plugin’ and ‘MemberPress’ are also worth considering. While the former allows you to access Shopify’s significant features without leaving WordPress, the latter is the best bet for selling membership-based digital services. So you see, WordPress platforms have much appreciation for diversity when it comes to online selling options. Pick the one that fits your specific needs and voila – your online shop is ready for customers!

Different Strokes for Different Folks

Now let’s talk about some success stories. ‘Pippin’s Plugins’ is a successful marketplace for high-quality, premium plugins for WordPress and Easy Digital Downloads that has grown in leaps and bounds. It is a perfect example showing that WooCommerce is not the ONLY profitable online-selling option.

‘WPBeginner,’ one of the largest free WordPress resource sites, effectively uses the MemberPress plugin for selling its premium content. Simplifying its billing, account, and content delivery process, MemberPress has undeniably made WPBeginner’s online selling a straightforward process.

Another popular example is the spectacular growth of ‘Sarah’s Cup of Beauty.’ Using the Shopify Buy Button on her WordPress blog to sell her beauty products, she managed to turn her passion for beauty blogging into a profitable business.

So it’s pretty clear that while WooCommerce is a fantastic platform to sell online on WordPress, it’s certainly not the only game in town. The right eCommerce solution for you depends on what you’re selling, your business needs, and your tech skills. The scenario reminds us of the saying – there are many ways to skin a cat, which holds exceptionally true for selling on WordPress. There’s a solution out there that’s perfectly tailored to your needs.


How useful would it be to operate a WordPress store without the seamless integration provided by WooCommerce? From the discussion above, it appears that utilizing WooCommerce significantly simplifies the process of setting up an online store on your WordPress site. From inventory management to secure payments and shipping options, it brings a comprehensive e-commerce solution to your fingertips. With its remarkable flexibility and customization options, you can tailor your online store to suit your unique needs and preferences. Thus, while it is not strictly necessary, the functionality and convenience offered by WooCommerce make it an invaluable tool for any WordPress store owner.

Wouldn’t it be great to always stay updated about the latest trends, solutions, and developments in the world of WordPress and WooCommerce? If you appreciated this article and found it informative, I encourage you to subscribe to our blog. By doing so, you will receive regular updates about our latest articles, which are aimed at empowering you with the knowledge to make the best decisions for your online store. With the information provided, you will be well-equipped to navigate the landscape of e-commerce on WordPress with ease and confidence.

In the coming weeks, we will be rolling out even more content packed with practical tips, insightful solutions and in-depth reviews. From choosing the right plugins to secure payment gateways, our articles will guide you through every step of your e-commerce journey. However, gaining access to these helpful resources is not the end of it. By joining our blog, you don’t just read about these strategies, you become part of a thriving community of entrepreneurs and experts who are just as committed to your success as you are. So wait no longer, join us and anticipate more exciting releases.


Sure, here’s the FAQ section:

1. Is it necessary to have WooCommerce for selling on WordPress?
No, it isn’t mandatory to use WooCommerce for selling on WordPress. Although WooCommerce is one of the most popular plugins for setting up an e-commerce website on WordPress, there are also other options available like Easy Digital Downloads, Ecwid Ecommerce Shopping Cart, etc.

2. What does WooCommerce provide to a WordPress website?
WooCommerce is a WordPress plugin that transforms your website into a fully functional e-commerce store. It handles everything from product listing, to the shopping cart, to secure checkout, and even inventory management.

3. Are there any costs involved with using WooCommerce?
WooCommerce is a free plugin which you can directly install from WordPress. However, there might be costs if you decide to add premium extensions or themes that enhance the functionality and appearance of your online store.

4. Is WooCommerce beginner-friendly?
Yes, WooCommerce is known for its user-friendly interface and ease of use. It provides a setup wizard that guides through the process of setting up your online store and even if you get stuck somewhere, there’s a vast amount of resources and a supportive community to help.

5. What are the alternatives to WooCommerce?
There are many alternative e-commerce plugins for WordPress such as Easy Digital Downloads for digital goods, Shopify (if you want a hosted platform), Ecwid Ecommerce Shopping Cart, WP EasyCart, MemberPress for selling subscription-based products, and many more.